Influencers vs. Advocates.. but what should brands...
(Image1) Influencers vs. Advocates Let me first deal with that question which some of us have asked ourselves for a while now. What is the difference between an influencer and an advocate? Here are two posts which tried to answer this question; - A blog post from Sparksheet - A blog post from Customer Rocks As you can see from the comments, there were some disagreements with...
Branding And How It Works In The Social Media Age
To get a better idea of how US consumers are interacting with brands in the social media space, AYTM conducted DIY market research utilizing AYTM’s online consumer panel and survey tool. The highlights of our discoveries are encapsulated in this infographic. Source: AYTM Market Research
Getting Started With Social Media [Slideshow]
socialmedia-cookbook: Here is a guide for social media newbies on what it actually is, why managers should take it seriously and what it means for customer interaction. Social Media Starter Kit View more presentations from Janine Wegner
Featured to follow; Social Media News
For my Twitter “Featured to Follow” spot, I have selected “Social Media News”. I have found this little gem recently and have swiftly added it to my Jedi Specials list of Twitter accounts for Social Media. Here are some of their recent tweets, just to give you some idea of the solid content that they tweet about; - Should you Post Press Releases in Social Media?...
Are Agencies missing the point?
We have all come accross good agencies and bad ones. You might be able to name many agencies that you have used over the past few years, or always thought of using, or some that you have worked for. There is nothing like have a good agency that delivers on time and with great service, but it can really be painful finding that “just right for you” agency. The one expert agency. I...
The NEW Twitter design - Preview it now!
Twitter is having a major make-over, and it looks good. Instead of adding tabs to the existing design (like the recent Twitter activity tab) it is now redesigned the whole application. I have to say, it looks and feels very good, but that is my opinion. The new design will eventually be added to Twitter.com, TweetDeck, as well as its mobile apps. So let me show you around the new design. The...
In just seven years, Mark Zuckerberg has gone from his Harvard college dorm to running a business with 800 million users, and a possible value of $100 billion. His idea to ‘make the world more open and connected’ has sparked a revolution in communication, and now looks set to have a huge impact on business too.
Heat maps show how social profiles are viewed
bitshare: If you were ever curious what parts of your social networking profiles people look at the most, this new study should help shed some light on it for you. Read More